Ulin Consulting

Our Mission

Our goal as company is to help foster the growth and expansion of ambitious and inspired startup owners and business leaders. We are here to support you every step of the way.

Our Vision

Our vision is one in which you as a business owner grow and thrive. We see the value and innovation that startups are brining year after year and it makes us that much more excited to do our jobs!

About us

We are a team of sales and marketing professionals with many years of extensive experience working alongside some the industries most inspiring minds. We love business and have a passion for growth!


Our firm is designed to operate as one—a single global partnership united by a strong set of values, including a deep commitment to delivering on our objectives, and making positive impact through our work and the way we run our firm. We take a consistent approach to recruiting and skills development regardless of where our people are located, so that we can quickly deliver the right team, with the right experience and expertise, to every client, anywhere in the world. Our consultants include sales professionals, marketing executives, and data analysts. They join Ulin Consulting for the opportunity to apply their talents to complex, important challenges.


Our work is founded on a rigorous understanding of every client’s institutional context, sector dynamics, and macroeconomic environment. For this reason, we invest our firm’s resources annually in knowledge development, learning, and capability building. We study markets, trends, and emerging best practices, in every industry and region, locally and globally. Our investment in knowledge also helps advance the practice of management. We publish our findings extensively, and we engage with leading thinkers on the most pressing issues facing our clients and society.


Lance leads Ulin Consulting client capabilities globally, which includes our industry practices, our functional areas, and our innovation priorities. He focuses on connecting Ulin Consulting clients worldwide with the best, most relevant expertise in the firm. He also focuses on shaping the firm’s future capabilities to better meet the needs of our clients.

Lance is the leading executive of other ventures including Let’s CEO, and the shelved project, Taskmaster IO. He has published “Be Your Own Boss”, a guide to freelancing, self-employment, consulting, and online businesses. 


Lance has served as the CEO Ulin Consulting since he co-founded the company over 4 years ago. Lance has recruited, trained, and worked with colleagues in many countries around the world. He is also an enthusiastic amateur boxer and former amateur bodybuilder.





Sr. Sales Consultant


Sr. Sales Consultant